The more votes a link receives the more important & intriguing the page is.
Superior to Spyware: One of the most famous causes for the existence of spyware is the expertise to spy on customer surfing habits & to compile a user profile. Merchants make use of these created profiles to display appropriate advertisements as per the customer's interest.
In the case of social book marking web sites, the consumers themselves unknowingly creating their own profile. Actually they are not casting votes but circumlocutorily bestowing their own profile to sites unawarely. The number of votes indicates the user's concern & thus supports in building his profile.
Usually all sites exhibit their casting votes history publicly. You can very easily look at all the stories by merely going to any client profile. That will impart you the perfect spectacle of buyer taste.
Few of these web sites attain privacy policy noting they will not cash in on private information, but on others there is no privacy program and they are unrestricted to carry out whatsoever they wish with this valuable information.
Big search engines & big portals which may collect this kind of confidential message all come underneath bulky public analysis regarding a security of such kind of data, but still wordly bookmarking websites restricted underneath a radar.